Strivve Automation

Strivve Automation is an agentic AI platform designed to bridge the gap between financial institutions and e-commerce merchants. By acting as a digital proxy for the cardholder, the bot navigates merchant websites to update payment credentials, effectively automating the tedious process of replacing expired or new cards across multiple platforms. It is deployed by banks and credit unions to ensure their issued cards remain the primary payment method for their customers, thereby increasing interchange revenue and reducing payment friction.

The bot crawls merchant websites to perform specific, user-authorized actions rather than to index content for search or data harvesting. It uses machine learning to adapt to the unique UI, authentication, and checkout structures of various merchant sites, ensuring that the automated keystrokes and form submissions are successful. Because it operates on behalf of the cardholder, it requires access to the merchant's front-end interface to execute the card placement process securely and accurately.