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Zapier

GoodBotVerifiedBOT

An automation platform that triggers workflows and data transfers between web applications based on user-defined events. Operated by Zapier, Inc..

GoodBot
Assessment
Webhooks
Category
BOT
Kind
1
Data sources
AI-generated summary, drawn from Cloudflare, operator docs, and community data

What is Zapier?

Zapier is a prominent automation platform that enables users to connect thousands of web applications to streamline business processes. It functions as a central hub where users create 'Zaps'—automated workflows triggered by specific events—to move data, perform actions, and integrate AI agents with enterprise software. By providing a secure, governed layer for API interactions and webhook management, Zapier allows non-technical users to build complex, cross-platform automations without writing custom code.

Helpful — It acts as a legitimate integration bridge that users explicitly configure to automate tasks between their own business applications.

Identification

Bot name
Zapier
Operator
Zapier, Inc.
Category
Webhooks
Kind
BOT
Verification
Verified bot
Cloudflare slug
zapier
User-agent patterns
Zapier
User-agent string
Zapier
Main use cases
Triggering automated workflows via webhooksData synchronization between third-party appsConnecting AI agents to external business tools

Why it crawls your site

Zapier's requests are typically initiated by users who have configured a specific integration or 'Zap' that requires the platform to fetch data from a URL or trigger a webhook. It may also crawl websites when users utilize integrated scraping tools or AI-driven knowledge connectors to feed public web content into their automated workflows or custom chatbots. These requests are legitimate, user-authorized actions intended to facilitate data exchange between the user's chosen applications.

Block or allow Zapier

Block it

Add a Disallow rule for Zapier in your robots.txt file. You can also block at the server level using your web server configuration or CDN firewall rules to filter requests matching the user-agent string.

# Block Zapier from crawling your entire site
User-agent: Zapier
Disallow: /

# Allow Zapier full access
User-agent: Zapier
Allow: /
Allow & verify

Ensure your robots.txt allows Zapier. Verify requests by checking the user-agent string.

Traffic & trends

Cloudflare Radar traffic

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Data sources

This profile is compiled from the following sources.

CloudflareRadar
Last updated July 21, 2026